Read about my experience trying to buy a new TV and why I’m still cross with a sales manager three years later. (Includes important marketing lessons!)Read More
Listen to an interview with UK business copywriter Mike Clarke and learn about his unique approach to copywriting.Read More
Instead of maximising the potential of their website, what most companies really have is a wasted opportunity. Learn how to get it right here.Read More
Trying to find out how much a UK copywriter charges is a bit like finding out how long a piece of string is - it varies hugely. Most copywriters tend to keep their prices hidden from obvious view…Read More
If you're wondering what a copywriter does, look no further! Read on to discover what a copywriter actually does and why they are useful for businesses looking to grow.
A marketing consultant looks at a business, examines its current marketing, advertising and sales systems and then helps to create and implement new or improved marketing strategies for better results.
Thinking about hiring a copywriter? Sometimes not hiring a copywriter can be better for your business!
A strange thing for a copywriter to say but true (and I'll prove it!).Read More
Direct response marketing is marketing that focuses solely on delivering measurable results.
It instills discipline, measurement and accountability to an area of a business that often lacks all three of those things!Read More