Direct-response copywriting for the healthcare, pharmaceutical and fitness sectors

Do you need help with your marketing?

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If you want to be told all the usual things about marketing your business, then anyone will do. If you really want to get it sorted out - whether that’s content or process or structure - then Mike’s your man.
— Jonathan Rees,

Data-driven, response-focused copywriting for the healthcare, pharmaceutical and fitness sectors.

Are you looking for a medical copywriter for your health-focused business? A direct-response copywriter with practical experience working in both the healthcare and pharmaceutical industry? Look no further and breathe a sigh of relief because my “hassle-free” approach to effective content marketing combines three essential steps:

1. data-driven research

As with any clinical trial or medical treatment, optimal results begin with accurate, rigorous research and analysis. Having evaluated all the SEO tools available, I use Moz to help make sure that all the content written for you is based on reliable and up-to-date data. No guesswork involved (and no extra work for you).

2. Copywriting that sells

Unlike most copywriters, I don’t just write ‘nice’ words. I use proven principles of direct-response marketing to ensure that you get optimal results. In addition, I also have over 20 years' experience in the psychology of influence and persuasion, including 10 years working as a professional magician.

3. content editing and proofreading

Once your content is written, everything is checked by a professional content editor and proofreader to ensure you won’t need to explain any embarrassing spelling mistakes or grammatical errors to your clients. No additional cost, it’s all included as standard when we work together.

I had the pleasure to work with Mike around the copywriting requirements and SEO for our new websites (for 2 different entities). On this time-restricted project, Mike provided us with very fast extremely reliable support and advice. He is efficient and knowledgeable in his domain, with a great attention to detail required for such projects. I would recommend Mike Clarke’s work for any company that needs a reliable and talented copywriter and SEO specialist.
— Hakim Driouche, Group Marketing Manager, Skills Alliance
UK direct response copywriter for business, Mike Clarke

Hello, I'm Mike

Are you looking for a copywriter or content marketer who understands the healthcare, fitness and pharmaceutical sectors?

  • I have a BSc (Hons) from the University of Wales College of Medicine and have worked as a diagnostic radiographer in the NHS and a medical sales rep for two pharmaceutical companies.

  • I also worked as a magician for 10 years, providing me with a LOT of knowledge and practical experience in the psychology of persuasion and influence.

  • As a direct-response copywriter, I deliver engaging and persuasive content for companies involved in the healthcare, fitness and pharmaceutical sectors.

Whether you're looking for regular blog posts or multiple pages of educational and persuasive content for your website, to help with SEO or simply to position you as the ‘go to’ experts in your field, why not get in touch to see how I can help? You will be thrilled with how easy, professional and “hassle-free” I am to work with.

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